机读格式显示(MARC)

• 000 00740pam a2200241 a 4500

• 001 0000374351

• 005 20191008163800.0

• 008 970821s1998 enka b 001 0 eng

• 010 __ |a 97031504

• 020 __ |a 0566079607

• 035 __ |a (DLC) 97031504

• 040 __ |a DLC |c DLC |d DLC

• 050 00 |a HF5415.126 |b .B47 1998

• 082 00 |a 658.8/4 |2 21

• 090 __ |a F713.5/E161

• 093 __ |a F713.5 |2 4

• 100 1_ |a Berry, Mike, |d 1958-

• 245 14 |a The new integrated direct marketing / |c Mike Berry.

• 260 __ |a Aldershot, Hampshire, England ; |a Brookfield, Vt. : |b Gower, |c c1998.

• 300 __ |a xvi, 239 p. : |b ill. ; |c 25 cm.

• 504 __ |a Includes bibliographical references (p. [235]-236) and index.

• 650 _0 |a Direct marketing.

• 920 __ |a 222016 |z 1