机读格式显示(MARC)
- 000 00946nam a22003134a 4500
- 008 050301s1999 ilu b 001 0 eng d
- 020 __ |a 0877572763 (hardcover) : |c CNY496.70
- 036 __ |a .b15773243 |b g
- 040 __ |a DLC |c DLC |d DLC
- 050 00 |a HF5415.335 |b .M93 1999
- 082 00 |a 658.8/12/072 |2 21
- 099 __ |a CAL 0220110150442m
- 100 1_ |a Myers, James H.
- 245 10 |a Measuring customer satisfaction : |b hot buttons and other measurement issues / |c James H. Myers.
- 260 __ |a Chicago, Ill. : |b American Marketing Association, |c c1999.
- 300 __ |a xiv, 219 p. : |b ill. ; |c 24 cm.
- 504 __ |a Includes bibliographical references and index.
- 650 _0 |a Consumer satisfaction |z United States |x Evaluation.