机读格式显示(MARC)
- 000 00620nam a22002291 4500
- 008 930122s1987 gb 000 0 eng d
- 100 1_ |a Kotler, Philip.
- 245 10 |a Marketing : |b an introduction / |c Philip Kotler, Gary Armstrong
- 260 __ |a Englewood Cliffs : |b Prentice-Hall International, |c c1987
- 300 __ |a xxi, 595 p ; |c 26 cm
- 700 1_ |a Armstrong, Gary |q (Gary M.)