机读格式显示(MARC)
- 000 01044cam a2200301 a 4500
- 008 950508s1996 ilua b 001 0 eng
- 020 __ |a 0844234265 (cl.)
- 040 __ |a DLC |c DLC |d DLC
- 050 00 |a HF5415.1264 |b .F67 1996
- 099 __ |a CAL 022001018031
- 100 1_ |a Forrest, Edward. |0 CAL n2005076980# |7 ba0yba0y
- 245 10 |a Interactive marketing : |b the future present / |c Edward Forrest, Richard Mizerski, editors.
- 260 __ |a Lincolnwood, Ill. : |b NTC Business Books ; |a Chicago : |b American Marketing Association, |c 1996.
- 300 __ |a xxiii, 390 p. : |b ill. ; |c 25 cm.
- 500 __ |a "Published in conjunction with the American Marketing Association"--T.p. verso.
- 504 __ |a Includes bibliographical references and index.
- 650 _0 |a Interactive marketing.
- 700 1_ |a Mizerski, Richard. |0 CAL n2005171089# |7 ba0yba0y