机读格式显示(MARC)

• 000 00885nam a2200289 a 4500

• 001 0000373702

• 003 CAL

• 005 20190927100700.0

• 008 000823s2001 si af 001 0 eng

• 010 __ |a 00045590

• 020 __ |a 0471845965 (cloth : alk. paper)

• 040 __ |a DLC |c DLC |d C#P

• 050 00 |a HF5415.13 |b .T395 2001

• 082 00 |a 658.8/27 |2 21

• 090 __ |a F760.5/E6

• 093 __ |a F760.5 |2 4

• 099 __ |a CAL 022003156369

• 100 1_ |a Temporal, Paul.

• 245 10 |a Hi-tech hi-touch branding : |b creating brand power in the age of technology / |c Paul Temporal and K.C. Lee.

• 260 __ |a Singapore ; |a New York : |b John Wiley & Sons (Asia), |c c2001.

• 300 __ |a x, 219 p., [4] p. of plates : |b ill. ; |c 24 cm.

• 500 __ |a Includes index.

• 650 _0 |a Brand name products |x Marketing

• 650 _0 |a Electronic commerce.

• 700 1_ |a Lee, K. C.

• 920 __ |a 222016 |z 1

• 998 __ |a LNU