机读格式显示(MARC)

• 000 00925cam a2200289 a 4500

• 001 0000374276

• 003 CAL

• 005 20191008112400.0

• 008 680926s1968 nyua b 001 0 eng d

• 010 __ |a 68017651

• 040 __ |a DLC |c DLC |d OCLCQ |d LVB

• 043 __ |a n-us---

• 050 00 |a HE8698 |b .Q3

• 090 __ |a G229.712/E5

• 093 __ |a G229.712 |2 4

• 099 __ |a CAL 022007070696

• 100 1_ |a Quaal, Ward L.

• 245 10 |a Broadcast management : |b radio, television / |c by Ward L. Quaal and Leo A. Martin.

• 260 __ |a New York : |b Hastings House, |c c1968.

• 300 __ |a 251 p. : |b ill. ; |c 24 cm.

• 440 _0 |a Studies in media management

• 490 0_ |a Communication art books

• 504 __ |a Includes bibliographical references and index.

• 650 _0 |a Radio broadcasting |z United States |x Management.

• 650 _0 |a Television broadcasting |z United States |x Management.

• 700 1_ |a Martin, Leo A., |e joint author.

• 920 __ |a 222016 |z 1