机读格式显示(MARC)

• 000 01030nam a22003257a 4500

• 001 0000374137

• 003 CAL

• 005 20190930085600.0

• 008 711207s1965 nyua bf 001 0 eng

• 010 __ |a 65012748

• 035 __ |a (Sirsi) a518229

• 040 __ |a DLC |c DLC |d UBA |d B2Q

• 050 00 |a HF5415 |b .F794 1965

• 082 00 |a 658.8

• 090 __ |a F713.5/E118

• 093 __ |a F713.5 |2 4

• 099 __ |a CALB022011338469

• 245 00 |a Marketing handbook / |c ed. by AlbertWesley Frey ; with the assistance of Gerald Albaum.

• 250 __ |a 2nd ed.

• 260 __ |a New York : |b Ronald Press Co., |c 1965.

• 300 __ |a 1 v. (various pagings) : |b ill. ; |c 24 cm.

• 500 __ |a First ed., edited by P. H. Nystrom, published in 1948.

• 504 __ |a Includes bibliographical references and indexes.

• 650 _0 |a Marketing.

• 650 _7 |a Mercadologia |2 larpcal.

• 650 _6 |a Marketing.

• 700 1_ |a Frey, Albert Wesley, |d 1898- |e ed.

• 700 1_ |a Nystrom, Paul H. |q (Paul Henry), |d b. 1878 |e ed. |t Marketing handbook.

• 920 __ |a 222016 |z 1

• 998 __ |a RUC