机读格式显示(MARC)

• 000 01079cam a2200313 a 4500

• 001 0000374517

• 003 CAL

• 005 20191010142700.0

• 008 041215s2005 mau b 001 0 eng

• 010 __ |a 2004065952

• 020 __ |a 0240806875 (alk. paper)

• 040 __ |a DLC |c DLC |d DLC |d PUL

• 042 __ |a pcc

• 050 00 |a PN1995.9.M29 |b M37 2005

• 082 00 |a 791.43/068/8 |2 22

• 090 __ |a J943/E1

• 093 __ |a J943 |2 4

• 099 __ |a CAL 022007028644

• 100 1_ |a Marich, Robert.

• 245 10 |a Marketing to moviegoers : |b a handbook of strategies used by major studios and independents / |c Robert Marich.

• 260 __ |a Burlington,MA : |b Focal Press, |c 2005.

• 300 __ |a xii, 300 p. ; |c 23 cm.

• 504 __ |a Includes bibliographical references and index.

• 650 _0 |a Motion pictures |x Marketing.

• 650 _0 |a Motion pictures |x Distribution.

• 856 42 |3 Publisher description |u http://www.loc.gov/catdir/enhancements/fy0619/2004065952-d.html

• 856 41 |3 Table of contents only |u http://www.loc.gov/catdir/enhancements/fy0619/2004065952-t.html

• 920 __ |a 222016 |z 1

• 998 __ |a PUL