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西文图书1.Foundations in strategic management / 3rd ed. F270/E3
馆藏复本:5
可借复本:5 Jeffrey S. Harrison, Caron H. St. John = 战略管理精要 / 杰弗里. S. 哈里森, 卡伦. H. 圣约翰.
Dongbei University of Finance & Economics Press, 2005.
(0) 馆藏 -
西文图书2.Think like a futurist : know what changes, what doesn't, and what's next / 1st ed. F272/E25
馆藏复本:1
可借复本:1 Cecily Sommers.
Jossey-Bass, c2012.
(0) 馆藏 -
西文图书3.Higher ambition : how great leaders create economic and social value / C933/E34
馆藏复本:1
可借复本:1 Michael Beer [and others]
Harvard Business Review Press, [2011]
(0) 馆藏 -
西文图书4.Brand admiration : building a business people love / F713.50/E134
馆藏复本:3
可借复本:3 C. W. Park, Deborah MacInnis, Andreas Eisengerich ; forewod by Allen Weiss.
Wiley, [2016]
(0) 馆藏 -
西文图书5.The first 90 days : proven strategies for getting up to speed faster and smarter / Updated + expa... C933/E33
馆藏复本:3
可借复本:3 Michael D. Watkins.
Harvard Business Review Press, [2013]
(0) 馆藏 -
西文图书6.The agile marketer : turning customer experience into your competitive advantage / F273/E10
馆藏复本:3
可借复本:3 Roland Smart.
Wiley, [2016]
(0) 馆藏 -
西文图书7.Competitive intelligence for the competitive edge / F2/E2
馆藏复本:1
可借复本:1 Alan Dutka.
NTC Business Books, c1999.
(0) 馆藏 -
西文图书8.Blown to bits : how the new economics of information transforms strategy / F49/E3
馆藏复本:1
可借复本:1 Philip Evans, Thomas S. Wurster.
Harvard Business School Press, c2000.
(0) 馆藏 -
西文图书9.Opening digital markets : battle plans and business strategies for Internet commerce / 2nd ed. F713.36/E56
馆藏复本:1
可借复本:1 Walid Mougayar.
McGraw-Hill, c1998.
(0) 馆藏 -
西文图书10.No-nonsense marketing : 101 practical ways to win and keep customers / F713.56/E13
馆藏复本:1
可借复本:1 Victor H. Prushan.
Wiley, c1997.
(0) 馆藏 -
西文图书11.What customers want : using outcome-driven innovation to create breakthrough products and services / F272/E21
馆藏复本:1
可借复本:1 Anthony Ulwick.
McGraw-Hill, c2005.
(0) 馆藏 -
西文图书12.Implanting strategic management / 2nd ed. F110/E11
馆藏复本:1
可借复本:1 H. Igor Ansoff and Edward J. McDonnell.
Prentice Hall, 1990.
(0) 馆藏 -
西文图书13.Marketing strategy : a customer-driven approach / 2nd rev. and updated ed. F713.5/E61
馆藏复本:1
可借复本:1 Steven P. Schnaars.
Free Press, 1998.
(0) 馆藏 -
西文图书14.Thinking out of the box : how to market your company into the future / F713.50/E52
馆藏复本:1
可借复本:1 Kathy C. Yohalem.
Wiley, c1997.
(0) 馆藏 -
西文图书15.The entrepreneurial Web : first, think like an e-business / F713.36/E43
馆藏复本:1
可借复本:1 Peter Small.
ft.Com, 2000.
(0) 馆藏 -
西文图书16.Preparing the marketing plan / F712.1/E2
馆藏复本:1
可借复本:1 David Parmerlee.
NTC Business Books, c1993.
(0) 馆藏 -
西文图书17.E-commerce strategies / F716/E5
馆藏复本:1
可借复本:1 Charles Trepper.
Microsoft Press, c2000.
(0) 馆藏 -
西文图书18.Product strategy for high-technology companies : how to achieve growth, competitive advantage, an... C934/E8
馆藏复本:1
可借复本:1 Michael E. McGrath.
Irwin Professional Pub., c1995.
(0) 馆藏 -
西文图书19.Good to great : why some companies make the leap ... and others don't / 1st ed. C933/E30
馆藏复本:1
可借复本:1 Jim Collins.
HarperBusiness, c2001.
(0) 馆藏 -
西文图书20.Leap : a revolution in creative business strategy / F272/E20
馆藏复本:1
可借复本:1 Bob Schmetterer.
Wiley, c2003.
(0) 馆藏
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