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西文图书1.Best face forward : why companies must improve their service interfaces with customers / F713.5/E162
馆藏复本:1
可借复本:1 Jeffrey F. Rayport, Bernard J. Jaworski.
Harvard Business School Press, c2005.
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西文图书2.Blown to bits : how the new economics of information transforms strategy / F49/E3
馆藏复本:1
可借复本:1 Philip Evans, Thomas S. Wurster.
Harvard Business School Press, c2000.
(0) 馆藏 -
西文图书3.Competitive intelligence for the competitive edge / F2/E2
馆藏复本:1
可借复本:1 Alan Dutka.
NTC Business Books, c1999.
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西文图书4.Hearing the voice of the market : competitive advantage through creative use of market information / F713.5/E178
馆藏复本:1
可借复本:1 Vincent P. Barabba and Gerald Zaltman.
Harvard Business School Press, c1991.
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西文图书5.No-nonsense marketing : 101 practical ways to win and keep customers / F713.56/E13
馆藏复本:1
可借复本:1 Victor H. Prushan.
Wiley, c1997.
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西文图书6.The discipline of market leaders : choose your customers, narrow your focus, dominate your market / F713.50/E80
馆藏复本:1
可借复本:1 Michael Treacy and Fred Wiersema.
Addison-Wesley Pub. Co., c1995.
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西文图书7.Differentiate or die : survival in our era of killer competition / F713.8/E27
馆藏复本:1
可借复本:1 Jack Trout with Steve Rivkin.
Wiley, c2000.
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西文图书8.Marketing strategy : a customer-driven approach / 2nd rev. and updated ed. F713.5/E61
馆藏复本:1
可借复本:1 Steven P. Schnaars.
Free Press, 1998.
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西文图书9.Big brands, big trouble : lessons learned the hard way / F760.5/E9
馆藏复本:1
可借复本:1 Jack Trout.
Wiley, 2001.
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西文图书10.The dream society : how the coming shift from information to imagination will transform your busi... F270/E39
馆藏复本:1
可借复本:1 Rolf Jensen.
McGraw-Hill, c1999.
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西文图书11.Competitor targeting : winning the battle for market and customer share / F713.51/E6
馆藏复本:1
可借复本:1 Ian H. Gordon.
J. Wiley & Sons, c2002.
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西文图书12.Understanding Michael Porter : the essential guide to competition and strategy / F272.1/E1
馆藏复本:3
可借复本:3 Joan Magretta.
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西文图书13.Competition in the health care sector : ten years later / R19/E2
馆藏复本:1
可借复本:1 edited by Warren Greenberg.
Duke University Press, 1988.
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西文图书14.Hunter & Stripe and the soccer showdown / 1st ed. I712.85/E27
馆藏复本:1
可借复本:1 by Laura Malone Elliott ; illustrations by Lynn Munsinger.
Katherine Tegen Books, c2005.
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西文图书15.Rethinking America / F171.20/E5
馆藏复本:1
可借复本:1 Hedrick Smith.
Random House, c1995.
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西文图书16.The Convergence of international and domestic markets / F740.2-532/E1
馆藏复本:1
可借复本:1 edited by David B. Audretsch, Leo Sleuwaegen, Hideki Yamawaki.
North-Holland, 1989.
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西文图书17.Beyond the diamond / F740/E8:6
馆藏复本:1
可借复本:1 volume 6 editors, Alan M. Rugman, Julien Van den Broeck, Alain Verbeke
JAI Press, c1992
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西文图书18.Agile competitors and virtual organizations : strategies for enriching the customer / C936/E23
馆藏复本:1
可借复本:1 Steven L. Goldman, Roger N. Nagel, Kenneth Preiss.
Van Nostrand Reinhold, c1995.
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西文图书19.Asian economic crisis : in search of higher competitiveness in global markets. F130.44/E1
馆藏复本:1
可借复本:1 Meeting on the Asian Economic Crisis : in Search of Higher Competitiveness in Global Markets
Asian Productivity Organization, 1999.
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西文图书20.The economics of imperfect competition / F03/E4
馆藏复本:1
可借复本:1 by Joan Robinson.
Macmillan, 1933
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