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Online Public Access Catalogue

题名/责任者:

The Harvard Business Review entrepreneur's handbook : everything you need to launch and grow your new business.

出版发行项:

Boston, Massachusetts : Harvard Business Review Press, [2018]

ISBN:

9781633693708

ISBN:

1633693708

ISBN:

9781633693685

载体形态项:

vi, 292 pages : illustrations ; 25 cm

附加团体名称:

Harvard Business Review Press.

论题主题:

New business enterprises.

论题主题:

Business planning.

论题主题:

Start-up costs.

中图法分类号:

F276

书目附注:

Includes bibliographical references (unnumbered page 277-page 284) and index.

内容附注:

Part One. Preparing for the journey: Is starting a business right for you? -- Part Two. Defining your enterprise: Shaping an opportunity -- Building your business model and strategy -- Organizing your company -- Writing your business plan -- Part Three. Financing your business: Startup-stage financing -- Growth-stage financing -- Angel investors and venture capitalists -- Going public -- Part Four. Scaling up: Sustaining entrepreneurial growth -- Leadership for a growing business -- Keeping the entrepreneurial spirit alive -- Part Five. Looking to the future: Harvest time.

摘要附注:

Starting an independent new business is rife with both opportunity and risk. From the basics of writing a business plan to the challenges of financing your new venture, the HBR Entrepreneur's Handbook is your essential resource for getting your startup off the ground. Topics include: Navigating the world of venture capital funding Turning innovations into successful realities in the marketplace Building a business model that makes sense for your business Developing the sales and marketing programs needed for your venture What entrepreneurial leaders must do to build culture and set direction--

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