MARC状态：审校 文献类型：西文图书 浏览次数：68
- 题名/责任者:
- Kidfluence : why kids today mean business / Anne Sutherland, Beth Thompson
- 出版发行项:
- Toronto : McGraw-Hill Ryerson, [2001]
- 出版发行项:
- ©2001
- ISBN:
- 0070871337
- ISBN:
- 9780070871335
- 载体形态项:
- xii, 200 pages : illustrations ; 24 cm
- 个人责任者:
- Sutherland, Anne, 1963-
- 附加个人名称:
- Thompson, Beth
- 论题主题:
- Child consumers
- 论题主题:
- Children-Social conditions
- 中图法分类号:
- F713.55
- 书目附注:
- Includes bibliographical references and index
- 内容附注:
- 1. Looking back: 20th century parents and kids -- 2. Today's families: variations on a theme -- 3. Modern-day experiences of kids -- 4. The wired world: its impact on kids -- 5. Influence in action -- 6. Why kids mean business -- 7. More than toys: an overview of kids' economic impact -- 8. Kids buying kid stuff -- 9. Kids influencing family purchases -- 10. Kids as future purchasers -- 11. The adults of tomorrow -- 12. Coming full circle
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| 索书号 | 条码号 | 年卷期 | 馆藏地 | 书刊状态 | 还书位置 |
| F713.55/E55 | E000027913 | [2001] |  外文阅览区
|
可借 | 外文阅览区 |
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