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Online Public Access Catalogue

题名/责任者:

The Dartnell marketing manager's handbook / edited by Steuart Henderson Britt and Norman F. Guess.

版本说明:

2nd rev. ed.

出版发行项:

Chicago, IL : Dartnell, 1983.

ISBN:

0850131359

载体形态项:

1293 p. : ill. ; 23 cm.

附加个人名称:

Britt, Steuart Henderson, 1907-

附加个人名称:

Guess, Norman F.

论题主题:

Marketing-Management-Handbooks, manuals, etc.

论题主题:

Marketing-Handbooks, manuals, etc.

中图法分类号:

F713.5-62

一般附注:

Title on spine: Marketing manager's handbook.

书目附注:

Includes bibliographical references and index.

豆瓣简介：