MARC状态：审校 文献类型：西文图书 浏览次数：48
- 题名/责任者:
- The total package : the secret history and hidden meanings of boxes, bottles, cans, and other persuasive containers / Thomas Hine
- 版本说明:
- 1st Back Bay pbk. ed
- 出版发行项:
- Boston : Back Bay Books, 1997
- ISBN:
- 0316365467 :
- 载体形态项:
- xi, 289 p. : ill. (some col.) ; 21 cm
- 个人责任者:
- Hine, Thomas, 1947-
- 论题主题:
- Packaging-Social aspects-United States
- 论题主题:
- Packaging-United States-Psychological aspects
- 论题主题:
- Advertising-Social aspects-United States
- 中图法分类号:
- TB482-64
- 中图法分类号:
- TB482
- 一般附注:
- "Originally published in hardcover by Little, Brown and Co., 1995"--T.p. verso
- 书目附注:
- Includes bibliographical references (p. 269-277) and index
- 内容附注:
- What's in a package -- Holding magic -- Trusting the package -- The grocer couldn't help it -- Serve yourself -- A world of packages -- The art of the package -- Seeing and believing -- Empties
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