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题名/责任者:

Risk taking and information handling in consumer behavior / Edited by Donald F. Cox.

出版发行项:

Boston : Division of Research, Graduate School of Business Administration, Harvard University, 1967.

载体形态项:

xiii, 667 p. ; 22 cm.

附加个人名称:

Cox, Donald F.

附加团体名称:

Harvard University. Graduate School of Business Administration.

论题主题:

Consumers.

论题主题:

Consumption (Economics).

中图法分类号:

F713.55

科图法分类号:

29.419

一般附注:

Twenty four papers prepared under a research program conducted during the past 7 years at the Harvard Business School.

书目附注:

Includes bibliographical references (p. 641-667)

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