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Online Public Access Catalogue

题名/责任者:

The power of corporate communication : crafting the voice and image of your business / Paul Argenti, Janis Forman.

出版发行项:

New York : McGraw-Hill, c2002.

ISBN:

0071379495

载体形态项:

vii, 294 p. : ill. ; 25 cm.

个人责任者:

Argenti, Paul A.

附加个人名称:

Forman, Janis.

论题主题:

Communication in management.

论题主题:

Corporations-Public relations.

论题主题:

Communication in organizations.

中图法分类号:

F715

书目附注:

Includes bibliographical references (p. 267-282) and index.

电子资源:

Contributor biographical information    Contributor biographical information http://www.loc.gov/catdir/bios/mh041/2002003744.html    

电子资源:

Publisher description    Publisher description http://www.loc.gov/catdir/description/mh021/2002003744.html    

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